Technology — The Reason Why Excellent Filmmaking Exists Today

Aabis Ali
3 min readJan 26, 2023
Andy Serkis as Caesar in Planet of The Apes

Technology has had a profound impact on the film industry, shaping the way films are made, marketed, and consumed. From the earliest days of cinema to the present, technology has played a crucial role in the evolution of the film industry.

One of the most significant impacts of technology on the film industry is the way films are made. With the advent of new technologies, filmmakers have been able to push the boundaries of what is possible, creating more realistic and visually stunning films. For example, the use of computer-generated imagery (CGI) has allowed for the creation of special effects and visual effects that were once thought impossible. This has led to the development of new film genres, such as superhero and fantasy films, which rely heavily on special effects and CGI.

Another impact of technology on the film industry is the way films are marketed. With the rise of the internet and social media, film studios have been able to reach a global audience through online marketing campaigns. This has led to the development of new marketing strategies, such as viral marketing, which uses the internet and social media to spread buzz about a film.

The impact of technology on the film industry can also be seen in the way films are consumed. With the rise of streaming services, such as Netflix and Amazon Prime, films can now be watched on-demand and on a variety of devices. This has led to a shift in the way films are consumed, with audiences watching them whenever they want and on whatever device they prefer.

Technology has also had a significant impact on the film industry in terms of distribution. The digitization of the film process has made it easier to distribute and screen films in various formats, such as 4K and 3D. Additionally, the use of cloud-based systems has made it easier to share and store large amounts of data, which is critical for the film industry.

Despite the many benefits of technology in the film industry, there are also concerns that need to be addressed. One of the main concerns is that the increasing use of technology in films can make them feel less cinematic and more like video games. Additionally, the technology can be expensive and it may not be accessible to all filmmakers, particularly independent filmmakers.

In conclusion, technology has had a significant impact on the film industry, shaping the way films are made, marketed and consumed. From the earliest days of cinema to the present, technology has played a crucial role in the evolution of the film industry. It has allowed for the creation of special effects and visual effects that were once thought impossible, and it has led to the development of new film genres and new marketing strategies. The digitization of the film process has made it easier to distribute and screen films in various formats. However, it is important to consider the impact of technology on the film industry, including concerns such as the risk of films feeling less cinematic and the high cost of the technology, particularly for independent filmmakers.

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Aabis Ali
Aabis Ali

Written by Aabis Ali

Pop Culture and Technology Enthusiast/ Journalist

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